DoubleVerify and Integral Ad Science harbor a niche in the digital ads industry. Competition is rising in the AI era, though, and both companies need to ramp up their profitability in the coming years ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I often hear the following: “My board is concerned we’re giving up value by not investing in ...

Forget the economic downturn: Internet Advertising Bureau figures suggest that Australian advertisers spent $1.5 billion on internet ads in the year ending 30 June: a 27 per cent increase over the ...

Google’s widely used advertising software for publishers suffered an outage of more than 2½ hours Thursday evening that affected numerous publications large and small. During the outage, publishers ...

Publishers have been promised a new weapon to combat software that wipes advertisements off the Web, bringing a potential challenge to ad-free surfing. Dusseldorf, Germany-based MediaBeam last month ...