Estimates are that most of the holdings will be in the hands of the acquiring private equity fund. This is a deal that will ...

Ad tech firm AppsFlyer has surpassed $500 million in annual recurring revenue (ARR) to mark a major milestone for the company ...

Digital marketing firm AppsFlyer has acquired DevtoDev, a comprehensive data analytics solution tailored for game and app developers. This strategic move strengthens AppsFlyer’s core offerings in ...

Cute happy robot face avatar. Chat bot vector icon in simple modern flat style. If these data clean room walls could talk … well, they can, actually. Especially now that chatting with clean rooms is ...

Oren Kaniel is the co-founder and CEO of AppsFlyer, which just announced a $210 million Series D fundraising round. The mobile advertising attribution company AppsFlyer has raised $210 million in ...

Although Salesforce is only taking a small percentage of AppsFlyer as part of the round extension – less than 1% of the company, according to AppsFlyer CEO and co-founder Oren Kaniel – the investment ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the global leader in mobile measurement, attribution, and data analytics, today announced the promotion of Gal Ekstein to the role of Chief Business Officer ...

AppsFlyer’s Model Context Protocol (MCP) enables marketers to seamlessly integrate AI-powered decision-making into their daily work through both human and agent-driven querying, empowering ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, today announced its acquisition of oolo, a leading AI-powered user acquisition ...

Appcharge, a direct-to-consumer (D2C) platform for mobile games, and marketing measurement firm AppsFlyer announced a strategic partnership. They will offer a unified cross-platform mobile and web ...

Based on the analysis of 1.1 million video ad creatives, the report uncovers the motivations, storytelling formats, and creative signals that drive installs and long-term retention. SAN FRANCISCO, ...

AppsFlyer has raised a massive Series D of $210 million, led by General Atlantic. Founded in 2011, the company is best known for mobile ad attribution — allowing advertisers to see which campaigns are ...