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Gain insights into behavioral analytics—understand its impact on e-commerce, gaming, and security, and explore its challenges ...
But a new model is emerging — one built on big data, market analytics, and precision audience development. And it’s changing ...
Digital advertising has always promised precision, but contextual targeting has consistently fallen short. For years, advertisers have struggled with crude systems that serve ads for wedding dresses ...
Meta has quietly turned its friendly AI helpers into another data source for its ad machine, rewriting its Privacy Policy so ...
The Federal Trade Commission on Thursday finalized new restrictions on companies' ability to serve behaviorally targeted ads to children under 13. The new rules effectively require operators of ...