You have millions of colors to choose from for your website, which makes choosing a color scheme an overwhelming decision. Smashing Magazine’s guide to choosing colors will help you find the perfect ...

There are many studies on the impact of specific colors in marketing, but you need to carefully match your message with the color. There is no specific color or shade that is best for all marketing.

Color wields enormous sway over our attitudes and emotions. When our eyes take in a color, they communicate with a region of the brain known as the hypothalamus, which in turn sends a cascade of ...

“When working in historical houses, I love to create a balance of color and light— often painting the walls a soft neutral white (Farrow & Ball’s All White is a favorite) and then punching the trim, ...