We often say the first thing we notice about a muscle car is the sound of the engine, which we hear and instantly recognize ...

When picking out a car, color might not be thought of in the same vein as reliability or specs. Still, it can affect how we perceive our own vehicles, as well as how other drivers may see us.

Wondering why you see a plethora of certain car colors and rarely see others? Check out the most and least popular car colors ...

The famous Henry Ford’s “A customer can have a car painted any color that he wants so long as it is black” still holds water today, even though modern technologies allow cars of today to be ...

The latest iSeeCars Color Study shows colorful cars are half as popular as they used to be, with grayscale colors moving from 60 percent to 80 percent of market share between 2004 and 2023. This study ...

Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

(iSeeCars) – A car’s color can help or hurt its resale value, according to a recent analysis by iSeeCars.com. After comparing prices of more than 650,000 recently sold three-year-old used cars, ...

The vehicle buying process is rife with complications, with customers forced to consider myriad factors to reduce potential vehicle depreciation. However, one factor that customers may not always ...

Followed by purple, red and green. Wait, you say, those are all actual, vivid colors. This finding flies in the face of consumer behavior, as the vast majority Americans buy cars that are white, black ...

There's nothing wrong with getting a new paint job, but some states require you to report changes to your vehicle's color.