A Canadian woman has sued Colgate-Palmolive Canada, alleging that one of the company's toothbrushes broke while she was using it, causing severe injuries to her mouth. Saliha Alnoor of Surrey, British ...

In Colgate-Palmolive Company v OHIM, the General Court has held that there was a likelihood of confusion between Colgate-Palmolive’s mark 360° SONIC ENERGY and the earlier international mark SONIC ...

Colgate-Palmolive has released a new smart electric toothbrush called hum by Colgate. The toothbrush can improve brushing efficiency by 50%, the company said. It features smart sensors that track the ...

To launch its Keep manual toothbrush, Colgate-Palmolive used Eye Square's new Ad to Cart tool for real-time ad testing to see what mobile ads are most effective in encouraging shoppers to add the ...

It’s easy to mock smart toothbrushes, but most people don’t have very good dental hygiene. High-tech solutions like Colgate’s Plaqless Pro or Oral-B iO might be able to help by giving users feedback ...