The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...

LEGO has just unveiled a new Insider Rewards set as collectors can build their very own Mini Pokémon Center Set ...

LEGO Smart Play platform involves patented sensor- and tech-packed 2 x 4 brick that brings interactive lights and sounds to ...

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

The Danish company presents Smart Brick at CES, an incredible 2x4 piece of technology that recognizes the creations we build.

LEGO's Smart Play technology revolutionizes Star Wars building sets with immersive features, and the first three are open for ...