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Opinions expressed by Entrepreneur contributors are their own. Getting a leg up on competitors in the B2B world happens at the very beginning of your marketing campaign: when you’re crafting your ...

SAN ANTONIO--(BUSINESS WIRE)--Harland Clarke, a leading provider of payment and marketing solutions to financial institutions, today announced the launch of its Voice of the Customer program, powered ...

Success in business depends on identifying what your target customers need or want and creating a total package of benefits that meets these needs in a superior fashion to your competitors' offerings.

Indirect customer service includes all of the factors that can affect a customer's impression of your business, such as employee approachability, the design and cleanliness of your business and a ...