Here is an excerpt from Chapter 1 of the book Green Electronics Design & Manufacturing, by Sammy G. Shina. This chapter looks at how to develop a green product development strategy. 1.2 The ...

Great companies can create products that fail. But why do companies fail at new products? Too often the cause of these failures is not tactical but strategic. An insufficient product strategy will ...

Business development professionals always have to be aware of the market’s latest trends and developments. The market ebbs and flows, but shows off specific trends. Business development professionals ...

Product development (“PD”) is a core competency for any product-oriented company, whether a Fortune 100 firm, a small engineering business, or a technology-based startup. Commercializing innovative ...

Product development focuses on creating new and innovative products or enhancing existing offerings to meet your target audience’s changing needs and preferences. By investing in research and ...