This week Formula 1 unveiled a new logo for the first time in 23 years, the first step in what the racing league has promised will be a "complete brand redesign". Created by Wieden+Kennedy London, the ...
F1 is celebrating the end of a long-running legal battle over its new logo (JOHN THYS/AFP/Getty Images) Formula One auto racing has caved in to pressure from stationery giant 3M and modified the ...
Formula One auto racing could be faced with the prospect of paying a turbocharged fee to American conglomerate 3M to continue using its new logo, according to branding experts. F1, which is listed on ...
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