More than one-quarter of search queries that have eight or more words in the query now trigger AI Overviews. Many of them now have more than one, identifying them as multi-intent queries. “If you ...

Google quietly published a research paper on personalized semantics for recommender systems like Google Discover and YouTube.

After 25 years of working in SEO, I’ve seen firsthand how traditional keyword research methods fail to keep up with Google’s advancements. In my SMX Next presentation, I challenged SEOs to go beyond ...

New AI search tools may be sold as useful to users, but what's in it for the people creating quality content? When you purchase through links on our site, we may earn an affiliate commission. Here’s ...

Brad Geddes dug into how he felt "AI Max can trump your existing exact and phrase match keywords and then claim credit for the conversions and revenue." And then Google's Ad Liaison, Ginny Marvin ...

How does the use of singular and plural keywords influence search intent and results? Lidia conducted a unique data study analyzing keyword choice for ecommerce queries. The intent your page aims to ...