Loyalty is a key driver for any enterprise that depends on repeat business. Restaurants, retail stores, salons and a wide range of businesses leverage loyalty programs to keep customers coming back ...

In the past, rewards currency came in the form of dinner glasses and dish sets supplied by gas stations, free toasters offered by banks to entice new account sign-ups and green stamp programs provided ...

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

This guide reveals the best casino loyalty programs tailored for low-stakes players, explaining how to earn rewards, climb tiers, and make the most of every wager without overspending. 21+ and present ...

Family Express is among the retailers that have evolved their platforms to integrate the right capabilities. The challenge is to create a program that surfaces in the sea of loyalty programs that are ...

With restaurant traffic remaining down for a relentlessly long time, frequency has become a bigger focus for most brands. Consequently, loyalty programs have become a bigger battleground because, well ...

Nearly every grocery store attempts to lure customers in with their loyalty programs, boasting special deals and price savings, but which ones should you truly trust? Inflation stood at 3.4 percent ...

The cost of acquiring new customers is 5-7X higher than retaining one, particularly in a tight economy. That is why Superlogic is announcing an exclusive opportunity for all American Express merchants ...

If one cares most about extracting outsized value, AAdvantage is likely the best way to capture this upside. If you are a ...