Roblox has massive engagement but limited monetization beyond Robux. The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ability to ...

Creating custom outfits in "Roblox" has become one of the most popular ways for young creators to express themselves and even earn Robux. Whether you enjoy fashion, want to design your own style, or ...

Roblox, with a largely Gen Z user base, aims to convince marketers of its potential beyond being a gaming platform for kids.

Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds ...