MASKS AND SERUMS, YOU MAY HAVE HEARD THE TERM SEPHORA KID TO DESCRIBE KIDS AS YOUNG AS EIGHT HEADING INTO COSMETIC STORES. THIS ONE’S NEW FOR ME, BUT YOU SOUND LIKE PERSONAL EXPERIENCE. WESH 2’S PAOLA ...

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SEATTLE — With tween beauty growing in popularity, it's important to know the basics when it comes to age-appropriate skincare and makeup. Seattle makeup artist Michelle Wight says that starting ...

As a participant in multiple affiliate marketing programs, Localish will earn a commission for certain purchases. See full disclaimer below* With back-to-school season here, your tween may be looking ...

Raising tweens is a stretch of childhood that feels like a doorway and that is raising your teens. Your kid no longer needs a bedtime story to fall asleep, yet they still leave doodles on your grocery ...

They’re called the ‘Sephora kids’, and you might’ve seen a gaggle of them out shopping on your recent trip to the cosmetics store. These tweens, mostly equipped with their parents’ cash, love adult ...

Forget skincare with inappropriate ingredients. What tweens and teens want right now is this unexpected, and fairly innocuous ...