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Raja Rajamannar, Senior Fellow at Mastercard, said the brand now enjoys 84% recognition even without its name attached.

Billy Crudup opened up in a new interview about how he came to voice the Mastercard “Priceless” ads, that aired throughout the late ‘90s and early 2000s Crudup said that it took him a while to realize ...

Mastercard said that that it does not sell any information that could identify individual cardholders. The company explained its decision to remove certain advertisements by saying that the listings ...

There are some things money can't buy, and being included in a MasterCard ad is one of them. Recent ads in national magazines have featured a picture of Niagara Falls and the Maid of the Mist Boat ...

The inclusion of sports stars from around the world, including Dan Carter, Bryan Habana, Annika Sorenstam, Ana Ivanovic and Valeri Kamensky, means the McCann-made master film can be adapted into ...

Mastercard is making a bigger grab for advertisers’ dollars with its new digital media network, which leverages complementary capabilities from across the payment firm’s portfolio, such as ...

Why are credit card rates so high? One answer is as close as your television screen. Or your phone, mailbox, computer or car radio. These are all outlets for advertising that helps push credit card ...