Determining the top pay-per-click (PPC) ad platform of the year means considering the influence of many variables: industry trends, advertiser needs and preferences, budget, privacy laws, and platform ...

AI targeting, creative scale, and MMM promised efficiency but often delivered waste. Here’s how to reset PPC priorities for ...

EL SEGUNDO, Calif., Aug. 19, 2025 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management platform, today announced it has been named the winner of the “Best PPC ...

TikTok now has over a billion users worldwide and is still operating as a somewhat new social media platform, having found mainstream success three years ago. In the beginning, it was clear that this ...

Amy Hebdon shares lessons from early mistakes in her career, emphasizing the importance of managing relationships alongside ...

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...