Writing and editing copy is a key responsibility for PR and communications professionals, and even the best writers should be continually honing their skills. To create clear and concise copy that ...
After writing two books, a few hundred thousand tweets and far too many blog posts, I’ve found the following tips can revitalize even the most tired publicist’s writing style…if adhered to. So do the ...
I worked in public relations for more than a decade before becoming a novelist. I'd set my alarm for 4:30 a.m. and write fiction and essays before I went into the office and cranked out press releases ...
My editor-in-chief is a gift. He reviews more than a dozen articles a day prepared by the writers on our public relations team. He catches typos, adds and tweaks wording for clarity, and lets us know ...
People often say artificial intelligence (AI) isn't going to put anyone out of a job any time soon. But they're wrong. Unless you work out how to incorporate AI into your workflow today, tomorrow ...
Drawing on over a decade of experience in the PR industry, Rohde shared field-tested strategies that have helped businesses achieve measurable results through effective content distribution. Known for ...
Ever wondered which is the best generative AI tool for writing PR content? I have just finished conducting a series of tests to determine just that and found that the post generated by Bard produced: ...
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