If you’re new to being in business for yourself, you may feel a little lost on how to land clients. Maybe you have a brand in mind that you’d love to work with, but you don’t want to come off as pushy ...

One of the most important personal branding skills you need is knowing how to introduce yourself. At conferences, networking meetings and job interviews, you will need to introduce yourself. Even when ...

An elevator speech is a quick and effective way of getting someone’s attention, and getting them to see things your way. The concept of an elevator pitch is to engage your audience, make your point ...

You just arrived at the office of your dream job for an interview. The elevator dings and you get in, only to see the CEO of said company is already in the elevator. You only have a few floors to go.

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. How would you describe your business in just a few words? That’s where writing ...