Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

When you are running a small business, it is easy to look at chains like McDonald's with disdain, but there is a lot that you can learn from their success. Part of the success enjoyed by McDonald's ...

To be successful in today's dynamic and increasingly cost-conscious healthcare environment requires medical device companies to fundamentally change the way they think about their products. Companies ...

“Due to the pandemic, we utilized video meetings and constant communication with our vendors. We learned that we can be just as efficient in some regards. Of course, there is nothing that beats seeing ...

Here is an excerpt from Chapter 4 of the book Green Electronics Design & Manufacturing, by Sammy G. Shina. This chapter focuses on developing a strategy to meet environmental requirements for today ...

Great companies can create products that fail. But why do companies fail at new products? Too often the cause of these failures is not tactical but strategic. An insufficient product strategy will ...

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...

This article was originally published on .cult by Yasas Sri Wickramasinge. .cult is a Berlin-based community platform for developers. We write about all things career-related, make original ...

In my years of building startups and working with founders, one expectation remains constant: unrealistic product development cycles. Far too often, companies find themselves bogged down in ...

Content-led marketing and product-led content are two terms you may have heard in marketing circles. What do they mean and how do they differ? In this article, you’ll learn what each one means, how to ...