Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

Allegiant and Sun Country plan to merge. Here’s what their frequent flyers and other travelers can expect if the deal is approved.

A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

In the Post article, Levine and Stephanie Nguyen, former chief technologist at the FTC, warn that loyalty programs have ...

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Weigel’s supported more than 20 million reward transactions in 2025, the convenience-store chain reported in its end-of-year ...

Tension: We pride ourselves on rational consumer choices while loyalty programs exploit our psychological aversion to waste.

“Hey, is this thing on?” That's just one of many questions that both a pop princess and a loyalty manager could ask. Being unsure whether your customers can hear you—or whether or not you’re ...

Rewards programs are not just a key strategy for customer retention, but acquisition as well. NABCO, a national electrical products supplier servicing distribution networks for both routine electrical ...

— -- As more consumers whip out debit cards, issuers are rolling out new rewards programs and enhancing old ones in hopes of boosting card spending. Integra, a Midwestern bank, introduced its ...