According to Nielsen, text messaging is the most common data service in the world. In fact, 22 million texts are sent a day! Which isn’t so surprising when you think of the millions of mobile phones ...

If you remember the era when people preferred to talk on the phone as opposed to sending a text message, then you likely also remember when Facebook was only for college students and the ...

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People interact differently with SMS than they do with other forms of communication, according to an infographic by Text Request, and marketers can be more successful with SMS lead generation when ...

David Gasparyan is the Founder & President of Phonexa, a turnkey marketing suite for calls, leads, clicks, email, SMS, accounting and more. Brands are always strategizing for breakthroughs that lead ...

The term “lead generation” might sound like marketing jargon, especially if you’re not deep in the field. But the concept is simple; it’s the process of attracting and converting potential clients to ...

Regardless of the business you are in, your leads -- or prospective customers -- are vital to the growth of your enterprise. For decades, lead generation was dominated by print media, radio and ...

Lead generation companies are businesses that help identify, sort and contact high-quality leads on your behalf. These leads will match your ideal customer profile, and with the help of a tailored ...

Lead generation delivers immediate clients, while branding builds long-term recognition. Businesses with smaller budgets benefit from targeted lead-generation strategies. Branding works best for large ...

Lead generation helps businesses find potential customers, crucial for growth. There are two main types: outbound reaches out directly, inbound attracts customers. Effective targeting in lead ...