The only way to beat the competition is to stop trying to beat the competition. The concept of Blue Ocean Strategy suggests that “cutthroat competition results in nothing but a bloody red ocean of ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Google Jan. 14 launched a reseller program to let ...

It has never been easier for customers to buy software. A couple of clicks or taps, depending on your device of choice, and you can be up and running with even the most sophisticated enterprise ...

Opinions expressed by Entrepreneur contributors are their own. Contrary to popular opinion, you don’t have to build an audience before you launch your SaaS business. SaaS affiliate programs give ...

IBM is launching a new set of programs under which channel partners can resell the vendor's software-as-a-service applications and earn margins up to 30 percent of a customer subscription's value. The ...

Everneed AI, a leading innovator in artificial intelligence-driven content generation solutions, proudly announces a significant milestone: 150 affiliates have joined its newly launched SaaS affiliate ...

Opinions expressed by Entrepreneur contributors are their own. Way back in 1994 — ancient history in the tech world — Amazon.com got its start selling books on the internet, a revolutionary idea at ...

As end users adopt multiple cloud technologies and new processes, SaaS marketers must change the way we sell. The widespread adoption of cloud software shows no signs of slowing down. Gartner predicts ...

Affiliate networks aren’t one-size-fits-all. Between evolving tracking laws, new tech capabilities, and shifting fee structures, the best choice depends on your business model and goals. This guide ...

Affiliate marketing is a beneficial strategy to improve a business’s profits. It operates through endorsing a company’s products or services, where the affiliate acquires a fraction of each deal ...