As customer expectations evolve, basic amenities and standard services are no longer sufficient to captivate modern, experience-savvy guests. This consumer mindset shift mandates an industry ...

Take the word “no” out of your vocabulary. Instead, we find a way to give them a “Yes, and….” The best customer service salespeople talk only 30% of the time because the other 70%, they spend ...

According to a report by Forrester, firms that have been working on optimizing customer experience are more likely to generate higher revenue than those who put customer experience (CX) secondary.

Determining the optimal price for your product or service is a delicate balance that requires a strategic approach. The key ...

Nigeria's fintech disruptors are redefining customer expectations in banking, leaving traditional institutions struggling to ...

These days, many print buyers are looking for print service providers (PSPs) that offer a variety of products, from signage and packaging to direct mail. To meet the demand — and to boost their own ...

Waiting expectations matter. Customers are more frustrated by unexpected delays than by long waits. Gaps break loyalty. When reality doesn’t match expectations, customers feel regret, complain or ...