The Callaway Chrome Soft golf ball franchise grew out of a stated mission to think about the performance requirements and ultimately the design of a golf ball in a different way than other companies ...

WHAT YOU NEED TO KNOW: Callaway’s three new tour-level balls—Chrome Tour, Chrome Tour X and Chrome Soft—reveal new strides in speed thanks to an improved core formula, and in aerodynamics thanks to a ...

The latest generation of the Callaway Chrome Soft — the Chrome Soft, Chrome Soft X, and the just-released Chrome Soft X LS— feature a complete redesign to promote more speed and distance, while ...

Realizing not everyone has the time to consume endless content on gear launch day, we’re trying something different and offering a fresh version of our detailed tech write-ups that hits the high ...

With Callaway’s golf ball market share on the rise, the team behind last year’s Chrome Soft and Chrome Soft X balls felt they shouldn’t kick back and rest their laurels on what’s already a good thing.

To start the year, Callaway announced it’s revamping its flagship line of golf balls on the PGA TOUR with the 2026 iteration for the Chrome lineup. Already in the bags of players across the TOUR, ...

CARLSBAD, Calif., Jan. 6, 2026 /PRNewswire/ -- Today Callaway Golf, one of the industry's leaders in equipment design, performance, and innovation, announced their new Chrome Tour, Chrome Tour X, and ...