Tim Cook’s “Pluribus” tweet sent fans into a frenzy over “AI” use—Apple stepped in to clarify

Pluribus is currently the most popular show on Apple TV+. This week, the CEO of Apple, Tim Cook, referenced the series on ...
Hosted on MSN

Tim Cook could step down as Apple CEO as early as next year — and this is the front-runner to replace him

The iPhone 17 series is out in the wild and seemingly doing well. But over at Apple, change could be afoot, as new reports have emerged claiming that long-time CEO Tim Cook could step down as soon as ...
AppleInsider

Tim Cook teases the imminent launch of a new MacBook Air

Apple CEO Tim Cook has once more taken to X/Twitter to announce when the next new device is coming, and while he avoids saying its full name, it's the MacBook Air. Just as he did with his announcement ...
SlashGear

Tim Cook Teases Apple's Next Reveal, And We've Got A Good Idea Of What It Is

While Apple typically doesn't tease press releases and tends to drop them without prior notice, the tech giant seems to be taking a different approach this time around. Tim Cook, the CEO of Apple, ...
Hosted on MSN

Tim Cook Completes 14 Years As Apple CEO — Here’s How The Stock Has Risen On His Watch

Apple Inc. (AAPL) CEO Tim Cook has completed nearly a decade and a half as the company’s CEO. Although he has often been criticized for a lack of breakthrough innovation and creativity — something ...
CNN

Tim Cook was hand-picked to lead Apple. Some say it’s time for him to go

Two research analysts made waves last week when they called for a major shakeup at tech giant Apple. The analysts weren’t suggesting a logo or product redesign. Instead, they called for the ...

Nike CEO joins Tim Cook in betting his own money that the stock is bottoming

Nike’s stock surged Wednesday after CEO Elliott Hill disclosed open-market purchases — a week after Apple CEO and board ...
MacRumors

Apple CEO Tim Cook Visits Lumon Industries in 'Severance' Promo Video

The hit Apple TV+ workplace thriller "Severance" returned for a second season last week, and Apple continues to heavily market the show. In a short video shared today by "Severance" executive producer ...
Forbes

Why Tim Cook Is Not Leaving Apple Anytime Soon

Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. Tim Cook's leadership at Apple remains steady as he continues ...
9to5Mac

Tim Cook has a new deputy but Apple’s next CEO is probably still someone else

Jeff Williams, often considered Tim Cook’s successor, is leaving Apple. Sabih Khan, a 30-year veteran of the company, is Apple’s next chief operating officer. Does Khan taking Cook’s old job make him ...
MacRumors

Buffett Says Tim Cook Made Berkshire More Money Than He Ever Did

Berkshire Hathaway CEO Warren Buffett offered rare public praise for Apple CEO Tim Cook at the holding company's annual shareholder meeting on Saturday, during which Buffett confirmed he was stepping ...