Seven reasons to care about online behavior tracking. Nov. 6, 2010— -- If you've never been targeted by an ad because of your online behavior, then you're probably just not paying much attention.

Just a few days ago, I met up with a couple of friends at a coffee shop, and together we set up our habit-tracking journals for the next 75 days. The table was covered with notebooks, pens, and lattes ...

Did you know that a site like Fox News or Engadget allow numerous companies to track your surfing behavior on the web? Share on Facebook (opens in a new window) Share on X (opens in a new window) ...