In the fast-paced world of digital distractions, a new kind of viral phenomenon has taken over our social feeds: the high-stakes visual perception challenge. As a long-time observer of how our brains ...

Every day, various types of sensory information fromthe external environment are transferred to the brainthrough different modalities and then processed to generate a series of coping behaviors. Among ...

Audio cues can not only help us to recognize objects more quickly but can even alter our visual perception. That is, pair birdsong with a bird and we see a bird -- but replace that birdsong with a ...

An optical illusion is a visual phenomenon where the brain misinterprets what the eyes perceive, creating a false or misleading impression of reality. This happens because the brain processes visual ...