Have you climbed on board the video marketing train yet? B2B companies are under increasing pressure to produce online video, from video testimonials and tutorial videos to brand culture videos and ...

YouTube marketing is growing increasingly sophisticated with the application of artificial intelligence (AI). Brands and marketers are finding new ways to use AI tools to improve the impact of their ...

Emerging technologies and advancements are revolutionizing industries of all types, including digital marketing. If you’re not keeping up with the newest technology trends in your video marketing ...

You don’t need a big budget to make a big impression. The truth is, people are getting tired of ads that say nothing and mean even less. That’s why impact-based marketing hits different. These are the ...

Marketers from across the country (and even further) came together at the B2B Marketing Awards to recognise those who pulled off some of the best B2B campaigns of year. To find out why they won, we ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...