Before this weekend, you'd probably never heard of Epsilon Data Management. But the Texas-based marketing firm had almost certainly heard of you. In fact, the company behind the high-profile leak of ...

Publicis acquired Epsilon on Sunday primarily for the latter’s expertise in working with first-party client data. But Publicis got a lot more with Epsilon’s hefty $4.4 billion price tag. Epsilon is ...

Epsilon announced a security breach that exposed millions of Americans. April 8, 2011— -- Spot Quiz: What does the word Epsilon mean to you? It is the fifth letter of the Greek alphabet. As I ...

Unless you are a statistical anomaly, you should have received a handful of notifications by now from companies like Chase Bank, or Best Buy warning you that your email address may have been ...

Publicis Group plans to acquire Alliance Data's Epsilon for $4.4 billion, making it the advertising holding company's biggest acquisition to date. The deal is aimed at helping Publicis more actively ...