Google Search and AI are completely different, and understanding how they work changes how you use them. *To be specific: by “AI” here I mean Large Language Models, or LLMs. Google has technically always been AI – its PageRank algorithm, which decides which links to return to you, has always been a form of AI. And yes, Google is now augmented with LLMs. What we’re comparing in this post is traditional Google (using PageRank) and LLMs.* Lets break down the differences in plain English & answer so
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Google Search and AI are completely different, and understanding how they work changes how you use them. *To be specific: by “AI” here I mean Large Language Models, or LLMs. Google has technically always been AI – its PageRank algorithm, which decides which links to return to you, has always been a form of AI. And yes, Google is now augmented with LLMs. What we’re comparing in this post is traditional Google (using PageRank) and LLMs.* Lets break down the differences in plain English & answer so
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